Bluebløøds - Discount Everything
Self-released
Released on January 12th, 2026
Bluebløøds is a small posse of Winnipeg hitmakers who craft such devilishly clever house-infused pop bangers, you will no doubt be scanning the physical landscape of our frozen crust-belt, scratching your head as to the source of their magic. Such a seamless blend of house, funk, soul, RnB, hip hop, glitch-pop, with the lyrical sensibility straight outta…Portage Place, Flin Flon, Cross Lake? Huh? How did our local MLAs not warn us of this? How did the security guards at Portage Place not take notice? How did they pull this off?
There is indeed something mischievous, something roguish, about Bluebløøds, and their fantastic album, Discount Everything, that feels like some kind of coup d’état has been pulled off, without a single shot being fired. Like a group of sonic scallywags, Bluebløøds have been scheming and plotting the right time to unleash their throbbing current of groove into our workspaces and cubicles, and send us winding and twisting back through the maze of our drab infrastructure, through corridors, up escalators and down elevator shafts, over skywalks, arcing and plummeting, and finally ejected- nay, ejaculated- into the silty Red for a necessary baptism.
Utop this throbbing groove we ride into our prairie landscape, and collect the special ingredients that make up the Bluebloods plasma: the stories themselves! Here are a few:
Virgil, atop the bridge, gin-pissed, sending a lovelorn plea to Stacy, whose face he still searches for in the warm interiors of local taverns, though she’s been gone for years.
A young MC at a bus stop with a verbal wit sharpened to a razor’s edge, breaks down his journey of leveraging his rez-reared affability against the haughty sensibilities of the city, while his homegirl coolly laments her own lack of connection to her father.
A grainy vignette from a quarantined miner, flickering and fading like a candle at the nub. “Get thee to a gunnery,” they urge, “but also don’t forget to send the Hank Williams.”
A sultry plea from a veritable vixen, crawling on all fours with faux-feline fertility, slinking and cooing for Franklin Delanos to rain upon all the dustbowl depressed farmers.
A midwinter murder! It is Winnipeg, after all! Crimson blood upon lily white snow, a contrast so stark, so reminiscent of…the flag, perhaps…the shocked silence in the wake…so pure… then, right on cue, come the coppers, their flashing blue lights turning the lovely crimson to a bruised purple, the stillness broken by the swirling of the chopper, the barking of K-9s; the blunder captured perfectly in a sort of klezmer burlesque. Makes you wanna laugh ’til you’re dead….
And finally, a pretty-much-free-for-all in the Dollar Tree. Everything’s discounted! And we love a bargain in this town. In a landscape reclaimed, a Dollar Tree becomes a playground for amorous possibility.
Out of icy alleyways and windswept farm fields these elements are gathered, and their strange and stark beauty shines all the more brilliantly when juxtaposed with Bluebløøds' wildly catchy house-infused grooves.
Discount Everything is devilishly clever, indeed.
